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Since 1989 when Andre Agassi and Gil Reyes collaborated to create a strength system that would elevate Andre to the highest levels of athletic performance, the goal has been to efficiently train for strength the safest possible way.
That philosophy has driven the innovations behind BILT by Agassi and Reyes equipment.  From the spring-enhanced weight-stack IntelliLift™ system, to the FIBO Innovation award winning Change of Direction (C.O.D.) machine, BILT by Agassi and Reyes innovations enable athletes to safely train for speed, quickness and power.

With over 120 trainers in my club, we service clients with training needs of every possible type and style. The Bilt COD by Agassi and Reyes is by far the most versatile, functional, and effective piece of equipment I have at City Athletic Club. It has been used by everyone from novices to world champions with amazing results. My members include 2 Mr. Olympias, Ms. Olympia Iris Kyle, and being in Las Vegas have professional athletes visit from all over the world – it is always a conversation piece and part of the high level experience I strive to deliver.

Jea Jung

Founder & CEO
City Athletic

Dr. Christopher R Holder

DP, DMQ(China), SrRKC, CFL1, CSCS Head Strength and Conditioning Coach Cal Poly Athletics

The most compelling aspect of this equipment is the forward thinking in the design… As a college strength coach, I rarely assign machine based training for my athletes due to the universal lack of functionality to their respective sports… the equipment designed by BILT by Agassi & Reyes is outside of the box… the engineers responsible for the construction of these items are truly innovators… we have several pieces here at Cal Poly and they are in use by each of my athletic teams here in the department on a daily basis.

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